SMS Marketing: What Is It And Why Should You Be Doing It Most people think of SMS as an old-school way of communicating and they are not totally wrong. However, SMS has remained relevant over the years blending well with newer methods of communicating. […]
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Truly Understanding Your Customer’s Preferences Through A/B Testing If you are an e-commerce entrepreneur, chances are that you have heard or stumbled on the term called A/B testing. A/B testing is one of the strategies that can help improve conversion rates, return on ad […]
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Writing and Promoting the Best Return and Refund Policy Your Customers Will Appreciate Knowing how to write and promote a return policy that your customers love is an important component of a business. This is because such a return policy helps to give your […]
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How to Choose the Best eCommerce Solution for Your Brand As far as modern eCommerce marketing tools go, a plethora of options is available to the average user. Depending on preference, the features offered are often similar which makes it hard to choose which […]
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How To Run Your Business From Home During The Coronavirus Pandemic How To Run Your Business From Home During The Coronavirus Pandemic The world might have been slow in accepting the idea of remote work a year ago because most establishments liked the idea […]
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The Impact Of Coronavirus On E-Commerce The novel coronavirus, also known as COVID-19, is one that took the whole world by surprise, disrupted the healthcare sector and shook markets in ways they were not prepared for. Owing to the mode of transmission of the […]
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Top Tech Tools You Need to Work From Home During the Coronavirus Pandemic Coronavirus cases have surpassed one million cases with over 70,000 deaths and for the positive part; there are over 275,000 recoveries. This has led to widespread lock-down around the world with […]
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Content Still Reigns Supreme In 2020: Why You Need To Make Use of a CMS A content management system is a form of encoded modifiable computer instructions that helps to create, correct and publish contents on a website. CMS is an important aspect of […]
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E-commerce Customer Experience Management: How to Impress Your Customers In 2020 With the current rise in e-commerce sales, it is now important for brands to invest in building a strong e-commerce platform as these platforms are now the current cash cows for most businesses. […]
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Top 6 Ways To Build a Better Relationship With Your B2B E-commerce Customer In previous years, the B2B e-commerce world has developed swiftly and their brands have admittedly awakened to this fact. According to a study carried out by Forrester Research, 67% of North […]
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