Category: eCommerce

You might be asking yourself, what’s so special about a younger customer base and why should you target them? The simple answer is most eCommerce shoppers are young, and as more of them start earning, their purchasing power will keep increasing. In 2020, millennials spent around $1.4 […]

While many factors help online shoppers decide what eCommerce store to shop at, website loading speed is a deal breaker. According to Think with Google, as page loading time goes from 1 second to 3 seconds, the probability that visitors will leave increases by 32%. Hence, eCommerce […]

In the last few years, startups have had to choose between no/low-code and full-code for web development. Low/no-code is the complete lack of or limited use of code for web app and website development, and full-code is similar to the traditional use of code. The rise of […]

Although eCommerce enthusiasts have been emphasizing the advantages of going digital for the B2B industry, only a few B2B companies paid attention. It took a pandemic for most B2B companies to recognize the need for a digital storefront. By 2022, nearly two-thirds of the B2B industry, spanning […]

Of all the factors that contribute to the success of eCommerce stores, the product page is arguably the one that matters the most. Regardless of pricing, customer service, and marketing, if buyers land on a product page with a disappointing design, they will be discouraged. Except they […]

45% of American households own at least one firearm, and the firearm industry contributes over $70 billion to the US economy. Clearly, there’s a large market for guns and firearms accessories, but a large percentage of the firearm industry is stuck operating offline. Why? Because the eCommerce […]

Companies spent $602 billion in 2022 on digital advertising alone, which is around a 15% increase from the 2021 global digital ad spend of $521 billion. Companies are willing to spend lots of money on ads, making the competition hard for small businesses with small marketing budgets. […]

Aha! We are currently living in the future that sci-fi movies and books warned us about because AI is finally here to take our jobs and enslave humanity. Oh, that’s just ChatGPT helping college students to score undeserved A’s in their exams. Everywhere you turn online or […]

Online shopping will only keep growing, especially now that buyers who used to shop in-store were also introduced to the convenience of eCommerce shopping during the pandemic. While the eCommerce boom translates to more sales and profits, businesses might struggle with managing the challenges surrounding deliveries. Online […]

A LinkedIn marketing strategy is just as vital as other digital marketing strategies, and chances are your LinkedIn marketing budget will be more affordable. You can network with similar brands, generate leads, and establish yourself and your brand as an industry leader. However, you can’t take advantage […]