”Change is constant”. Some in the e-commerce industry would jokingly argue that change is more constant in the e-commerce industry. The moment you master a trend it slips away, new trends take over and you start learning again. This also applies to SEO. Some years ago, many […]
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Everyone on the internet has at some point stumbled on some popup, video or article talking about SEO. While everyone might not understand SEO or know how to use it, an e-commerce owner cannot afford to be ”everyone”. You need to learn as much as possible about […]
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Adobe announced several integrations to the Magento platform it not so long ago purchased. At the 2019 Imagine conference, the integrations of Amazon and Google were revealed. This time around, the focus for Magento is on small and medium sized advertisers. These integrations will lead Magento into […]
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Search Engine Optimization(S.E.O) is a very valuable resource to businesses, especially since E-Commerce is king in 2019. When businesses look towards improving their S.E.O, they may go down the “not so critically acclaimed” path of finding an S.E.O marketing package. This is, honestly speaking, a terrible idea […]
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Accelerated Mobile Page First thing’s first. What’s an AMP page and why do you need/want it? Taken from the official page – https://www.ampproject.org/learn/overview/, it says “AMP is an open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously […]
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Some of the most easily accessible shopping on the internet is through most people’s default homepage – Google. For that reason, it is extremely important to use the options available for E-Commerce businesses made for Google, to boost your sales and have a bigger marketplace on the […]
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Business owners will need to consider the cost of an E-Commerce website in two cases, a store redesign, or when starting fresh. No matter what the reason behind it is, if the business isn’t aware of all the costs behind designing a website, then things are sure […]
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So, you’ve got your customer on your site, looking at all the cool, different, and unique, products your business offers. They click on the product page, and are turned away by the lack of captivating details and perhaps an unaesthetic layout to top it all off. The […]
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Every year, more and more people switch their primary vehicle of retail consumption from brick and mortar to online stores. Online business is currently taking in over 10% of the money in retail, and is projected to grow 15% more each year. That means there is no […]
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Customers are the most important part of running a business. However, the objective isn’t just to gain new customers, but also it is just as important to retain the ones who have previously shopped with you. This can be achieved by being pleasant to deal with, having […]
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