Truly Understanding Your Customer’s Preferences Through A/B Testing If you are an e-commerce entrepreneur, chances are that you have heard or stumbled on the term called A/B testing. A/B testing is one of the strategies that can help improve conversion rates, return on ad […]
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How to Choose the Best eCommerce Solution for Your Brand As far as modern eCommerce marketing tools go, a plethora of options is available to the average user. Depending on preference, the features offered are often similar which makes it hard to choose which […]
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E-commerce Entrepreneurship Flourishes as Unemployment Rates Spike For a fact, the rate of unemployment in America has reached overwhelming levels. More and more Americans have lost and will lose their jobs due to the impact of the COVID-19 pandemic. Despite the odds, there still […]
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Content Still Reigns Supreme In 2020: Why You Need To Make Use of a CMS A content management system is a form of encoded modifiable computer instructions that helps to create, correct and publish contents on a website. CMS is an important aspect of […]
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All You Need to Know About E-commerce Shipping In 2020 The e-commerce shipping industry, just like many other industries, is evolving due to the everyday advancement in technology. This year, the industry is set for massive transformation through the adoption of automation and advanced […]
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10 Tips to Increase Sales and Efficiency of Your Ecommerce Store The world of online sales continues to grow and is increasingly competitive, so knowing new techniques to increase sales of your business is essential. Therefore, it is no longer enough to know how […]
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”Change is constant”. Some in the e-commerce industry would jokingly argue that change is more constant in the e-commerce industry. The moment you master a trend it slips away, new trends take over and you start learning again. This also applies to SEO. Some years ago, many […]
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Everyone on the internet has at some point stumbled on some popup, video or article talking about SEO. While everyone might not understand SEO or know how to use it, an e-commerce owner cannot afford to be ”everyone”. You need to learn as much as possible about […]
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Adobe announced several integrations to the Magento platform it not so long ago purchased. At the 2019 Imagine conference, the integrations of Amazon and Google were revealed. This time around, the focus for Magento is on small and medium sized advertisers. These integrations will lead Magento into […]
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Search Engine Optimization(S.E.O) is a very valuable resource to businesses, especially since E-Commerce is king in 2019. When businesses look towards improving their S.E.O, they may go down the “not so critically acclaimed” path of finding an S.E.O marketing package. This is, honestly speaking, a terrible idea […]
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