ProDryers.comVolusion to BigCommerce Migration

Commercial Supply | Launched 11/14/19

Prodryers.com started their business in 2003. In 2006 the owner of Prodryers, Anthony Diccico, with 14 years of experience in software and web development field took Category Five Technologies Inc. and Prodryers.com, and catapulted them into becoming a master distributor of hand dryers and public restroom supplies. Located in several different locations through out the country, with Livonia MI, being its headquarters, Prodryers are able to house more than 20 different products. The Excelerator, Dysons Airblade,and Extreme Air Handryers are just some examples of those products.

ProDryers.com Volusion to BigCommerce Migration
ProDryers concept

Concept

Development: In the intricate process of transforming Pro Dryers' online presence, MAKDigital undertook a sophisticated BigCommerce data migration from the outdated Volusion platform to the dynamic BigCommerce system. This endeavor demanded meticulous attention to detail, ensuring the seamless transfer of all product data and intricate option selections. Leveraging both Volusion and BigCommerce APIs, our development team orchestrated a synchronization process, meticulously setting up and configuring all the required data points. The result was a flawless migration that not only preserved but enhanced the integrity of Pro Dryers' extensive product catalog.

As part of our commitment to delivering a tailored and streamlined shopping experience, we crafted a custom-branded checkout system. This involved the implementation of complex product rules, ensuring that Pro Dryers' customers could navigate the purchasing process seamlessly. The customized checkout not only aligned with the brand identity but also enhanced the overall user experience, setting Pro Dryers apart in the competitive e-commerce landscape.

SEO: Recognizing the critical importance of maintaining and improving Pro Dryers' SEO rank, MAKDigital implemented a comprehensive BigCommerce SEO strategy. We initiated the process by creating a new site map, optimizing the structure to enhance search engine crawlability and indexing efficiency. Simultaneously, our team meticulously configured all 301 redirects, preserving the established SEO equity and ensuring a smooth transition for both users and search engines.

To fortify Pro Dryers' online credibility and user trust, we integrated ShopperApproved reviews seamlessly into the platform. Our attention to detail extended to the setup of schema data, where we meticulously ensured that there was no overlap, guaranteeing the accurate representation of Pro Dryers' reputation and customer feedback. This strategic implementation not only contributed to enhanced user confidence but also bolstered Pro Dryers' visibility in search engine result pages.

The culmination of these development and SEO efforts showcases MAKDigital's commitment to delivering a comprehensive solution that goes beyond mere migration. Pro Dryers' revamped online platform stands as a testament to our proficiency in handling complex data transitions, implementing customized features, and fortifying digital presence through meticulous SEO optimization.

By leveraging our BigCommerce web design expertise, we ensured that Pro Dryers' new site is not only visually appealing but also functionally superior. Additionally, our focus on BigCommerce speed optimization guarantees a faster and more efficient user experience, which is crucial for maintaining high customer satisfaction and engagement.

ProDryers BigCommerce Case Study
Redesigned home page
Previous home page

Redesign

The redesign of the Prodryers.com BigCommerce website design has resulted in a significantly improved user experience for ecommerce shoppers. The implementation of the BigCommerce Enterprise Edition allowed for the addition of mega navigation, filtered search, and Nextopia search features. These changes have made it easier for customers to find the items they are looking for, resulting in positive results for Prodryers. The improved design and navigation have made a significant impact on the overall success of the website.

Additionally, our team focused on bigcommerce theme development to ensure a cohesive and visually appealing online store. To further enhance visibility, we implemented bigcommerce search engine optimization techniques. By partnering with bigcommerce design partners, we delivered a comprehensive redesign that not only improved aesthetics but also functionality.

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ProDryers.com BigCommerce features list

Custom Features & Functionality

  • API integration with Apple Pay
  • API integration with Google Services
  • API integration with PayPal
  • API integration with Shopper Approved
  • Complex Mega Navigation
  • Custom API integration with LiveChat
  • Custom BigCommerce Theme
  • Integration with ClickCease
  • Integration with Cloudfare

Solution

MAKDigital seamlessly migrated ProDryers.com from Volusion to BigCommerce, enhancing the product catalog and preserving data integrity. The custom-branded checkout system improved user experience and set Pro Dryers apart in the competitive e-commerce landscape. A robust SEO strategy, including site map optimization and 301 redirects, reinforced online credibility. Integration of ShopperApproved reviews and schema data setup further enhanced user confidence.

Leveraging technologies like BigCommerce Stencil and implementing custom programming showcased our proficiency. The redesign, powered by BigCommerce Enterprise Edition, introduced mega navigation and search features, significantly improving the overall user experience and positively impacting website success.

As a BigCommerce Elite Partner, we ensured that ProDryers.com benefited from the highest level of expertise and support. Our bigcommerce retainer services guarantee ongoing support and optimization. By involving our experienced bigcommerce web developers, we were able to deliver a website that not only met but exceeded expectations.

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ProDryers.com BigCommerce Migration: Everything You Need to Know About the ProDryers.com Transformation

Why did ProDryers.com migrate from Volusion to BigCommerce?

ProDryers.com migrated from Volusion to BigCommerce to leverage a more dynamic and robust e-commerce platform. This move was essential for enhancing functionality, improving user experience, and supporting the company's growth.

What improvements were made during the migration?

The migration involved a comprehensive overhaul, including data migration, custom checkout system development, enhanced SEO strategies, and the integration of advanced search and navigation features.

How did MAKDigital ensure a smooth data migration?

MAKDigital employed meticulous attention to detail in synchronizing and configuring all data points. By leveraging both Volusion and BigCommerce APIs, we ensured the seamless transfer of product data and intricate option selections, preserving data integrity throughout the process.

What custom features were implemented on the new BigCommerce site?

We implemented a custom-branded checkout system with complex product rules, mega navigation, filtered search, and Nextopia search features. These enhancements were designed to streamline the purchasing process and improve the overall user experience.

How did the migration impact ProDryers.com's SEO?

MAKDigital executed a comprehensive SEO strategy, including creating a new site map, configuring 301 redirects, and integrating ShopperApproved reviews. These efforts preserved and improved ProDryers.com's SEO rank, enhancing search engine visibility and online credibility.

What role did custom API integrations play in the redesign?

Custom API integrations were pivotal in the redesign, enabling seamless functionality with Apple Pay, Google Services, PayPal, Shopper Approved, and LiveChat. These integrations improved user experience and streamlined payment and communication processes.

How did the redesign enhance the user experience?

The redesign introduced a modern, intuitive layout with improved navigation, search functionality, and a streamlined checkout process. These changes made it easier for customers to find products and complete purchases, significantly improving user satisfaction.

What technologies were leveraged in the new BigCommerce site?

The new site utilized BigCommerce Stencil, Apple Pay, PayPal Processing, ClickCease Security, Cloudfare CDN, Google Ads, Google Analytics, Google Tag Manager, and LiveChat Services. These technologies contributed to a robust, secure, and user-friendly e-commerce platform.

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