Client

ProDrinkingFountains.com Volusion to BigCommerce Migration

Water Fountains | Launched 03/17/21

ProDrinkingFountains is a division of Category Five Technologies, Inc. They carry the best quality in commercial drinking fountains with top trusted brands such as Elkay, Oasis, Haws, Sunroc and more. A few years ago, we redesigned their site on Volusion, and since then they have had great success and growth as a company. So, naturally, when it was time for ProDrinkingFountains to migrate to a more modern platform, they came back to us at MAKDigital. After much consideration, they decided it would be best to move to the more robust BigCommerce platform, as well as update their websites design yet again.

Concept

Before Pro Drinking Fountains came to MAKDigital, they were running their business on an outdated platform, and they felt that it was holding them back from implementing newer features and growing their business even more than they already have. What they needed more than anything else was a modern platform that could accommodate their needs, and an even more modern design to complement their new changes.

Like many of our customers, after reviewing all of their options, Pro Drinking Fountains decided that BigCommerce would be the best platform for the future of their company. BigCommerce offers a much more robust platform with more modern features that they were unable to have access to on their previous platform. Along with their brand new design, the improved framework will allow them to scale-up their business, increasing revenue. We additionally put a focus on updating the sites search engine optimization efforts, on-page optimizations, keyword research, meta tag enhancements, all working in unison to increase organic search engine results.

Unlike many of the other companies we have done complete redesigns for, Pro Drinking Fountains website was not bad, nor was it that outdated. The website they were running on through Volusion was designed by MAKDigital in 2018, which is a situation we do not often find ourselves in. Although this challenge to out-do ourselves was new territory for us at MAK, we were highly motivated to show just how much we have improved in only 3 years.

Pro Drinking Fountains Home, Category and Product page templates.

Drag button left to see the difference!

  • Home Page
  • Category Page
  • Product Page

Redesign

As stated, we previously redesigned Pro Drinking Fountains website on Volusion in 2018. Their original website was beyond outdated and was not built to work on mobile devices at all. So, we updated the BigCommerce website design, and made it fully responsive to work on mobile. Fast forward to 2021, their business has had a lot of growth since the original redesign. Our goal was to improve and modernize their design, while also continuing to improve functionality on mobile devices. More than ever people are shopping from their phones rather than from a desktop or laptop, so with that in mind we built their new website for mobile first, making everything easier to navigate and use. The new aesthetic of the website is less bland, and more brand focused as well. We truly believe that we have outdone ourselves with this new design.

colors:

Custom Features & Functionality

  • Custom API integration with Google Analytics
  • Complex Mega Navigation
  • Custom API integration with Searchanise
  • Custom Integration with reCAPTCHA
  • Custom LiveChat API integration

Solution

The migration to the BigCommerce platform allowed ProDrinkingFountains to access more modern features, which were not available on the previous platform. The improved framework has enabled the company to scale-up their business and increase revenue. MAKDigital ensured that the migration was smooth, with minimal disruption to the business operations.

MAKDigital's previous redesign of the ProDrinkingFountains website in 2018 was highly successful, but the team was motivated to outdo themselves this time. We leveraged our experience and expertise to deliver a new design that is visually appealing and highly functional.

In conclusion, MAKDigital's solution for ProDrinkingFountains involved a complete redesign of the website and migration to the BigCommerce platform. The new mobile-first design and modern features of the platform have enabled the company to scale-up their business and increase revenue. The MAKDigital team ensures a smooth migration process, delivering a website that is visually appealing and highly functional.

Website redesign wire-frame
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