What is your development approach like?

Our development approach is characterized by adaptability, flexibility, predictability, and practicality, specifically tailored for eCommerce. This approach allows us to minimize the risks associated with scope, time, and cost. Drawing from years of experience across various industries, we've learned how to defy the staggering industry average of 97% project failure rates. We offer two distinct development approaches: Agile and Hybrid, providing clients with options that best suit their needs.

Do you provide services to agencies and SaaS providers?

Absolutely, we do. MAKDigital caters to a diverse clientele, encompassing not only Direct Clients but also Agencies and SaaS providers. Our expertise spans various industry verticals, including B2B, B2C, SMBs, Marketplaces, Startups, and large enterprises. We offer our services to both digital and print agencies and extend our support to SaaS providers, including ERP, CRM, Gateways, and more.

Is it possible for you to devise an eCommerce strategy for my business?

Absolutely, our team of experts at MAKDigital excels in creating tailored, all-encompassing strategies that are uniquely designed to fit your business. What's more, we can even go a step further by developing a 3-year roadmap for your business. MAKDigital's eCommerce roadmap serves as a comprehensive three-year strategic plan, mapping out your company's future trajectory and the necessary actions to achieve your objectives.

Can you offer guidance in selecting the ideal platform for my business?

Certainly, MAKDigital is well-equipped to assist you in identifying the most suitable eCommerce platform for your business, taking into consideration your specific requirements and market dynamics. Additionally, we offer a range of services, including the integration of cutting-edge features into your online store, building a custom store from the ground up, and providing SEO optimization tailored to your needs.

How can I determine the most suitable eCommerce platform for my business?

Choosing the most suitable eCommerce platform for your business is a crucial decision that can significantly impact your online success. To determine the right platform, consider the following factors: Business Needs and Goals, Budget, Ease of Use, Scalability, SEO-Friendly and Flexibil

How can I determine the most suitable eCommerce platform for my business?

Selecting the perfect eCommerce platform for your business involves conducting an objective evaluation of your business and its unique requirements. Once you've identified all the necessary functionalities and features that need to be implemented on your website, our experts can guide you in narrowing down the best eCommerce platforms that align with your business needs.

What measures are taken to maintain the SEO strength of an eCommerce website after migration?

Migrating an eCommerce website can have a significant impact on its SEO strength if not executed carefully. To maintain and even improve SEO rankings after migration, we take several measures before, during, and after the migration process. SEO is an ongoing process, and it may take some time to regain or improve your rankings after migration. Consistency, quality, and attention to detail are key to maintaining the SEO strength of your eCommerce website.

What is MAKDigital's method for confirming the correct execution of SEO preservation?

To validate the accuracy of our SEO preservation efforts, we employ a thorough evaluation process. This entails closely monitoring the performance of your eCommerce store on the new platform. We meticulously assess factors such as ranking, impressions, click-through rates, and other relevant metrics to ascertain the effectiveness of our SEO tactics. This evaluation provides our SEO specialists with valuable insights into how your website is performing following the migration. Additionally, we continuously monitor Google Search Console and Google Analytics to gain a comprehensive overview of your eCommerce store's performance. Based on the gathered data and results, we are prepared to make necessary adjustments and improvements to further optimize your SEO strategy if required.

Client

LongIslandWatch.com Volusion to BigCommerce Migration

Watches | Launched 03/08/21

Island Watch is a small, Long Island-based, family-owned, and operated business that provides 100% authentic novel and unique watches. Although their products are high quality, they have been running their online store on an old, outdated platform (Volusion), with a site that was not very appealing to the eyes. That is why we at MAKDigital have completely redesigned their site, as well as migrated Island Watch to the more modern BigCommerce platform.

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Concept

Before Island Watch began their redesign project with MAKDigital, they were working with an outdated design that was cluttered, and frustrating to navigate. What they desperately needed was a more streamlined and modern design, with great visuals related to their brand and products.

MAKDigital started from square one, creating a brand-new website from scratch in order to bring Island Watch’s appearance and functionality up to date. As a part of this, we completely redesigned their homepage, adding high-quality images for each respective category, as well as hover over effects for a more modern feel. On top of this, there is now a Featured Brands section highlighting Island Watch’s personal recommendations, as well as a section for Trending Watches, where you can see what other shoppers are buying.

In addition to their homepage, MAKDigital also customized and updated Island Watch’s category pages, product pages, and their informational pages, including, but not limited to, “About Us”, and “Frequently Asked Questions”.

Their new, completed website gives customers a trustworthy and credible feel, while simultaneously optimizing the user’s experience. The shopping experience has become a lot more streamlined, and the design more aesthetically appealing from homepage all the way through to checkout.

LongIslandWatch Home, Category and Product page templates.

Custom Templates + Webpages:

Services Completed:

Applications & Integrations:

BigCommerce Stencil
Affirm Payments
Searchspring Search
Sezzle Buy Now Pay Later
AccessiBe Compliance
Cloudfare CDN
Google Analytics
Open Graph
Smile Rewards
Vimeo for Video Content

Drag button left to see the difference!

Home Page
Category Page
Product Page

Redesign

In addition to Island Watch’s redesign of their BigCommerce website design, they needed significant improvement to their mobile usability. On their old website, everything felt cramped together, and unorganized on mobile devices and tablets. With the prevalence of mobile users in eCommerce today, responsive design was a major implementation that Island Watch needed on their site. We at MAKDigital tackled this problem head-on, making sure that everything translated beautifully from desktop, to tablet, to mobile device.

As you can see from the current site, we added breathability where it was desperately needed, without cutting any corners. The banner now fits snugly, whilst each respective category is no longer cramped together, giving the high-quality images the screen-space they need to make an impact.

colors:

Custom Features & Functionality

Complex Mega Navigation
Custom API integration with Searchspring
Custom API integration with Smile Rewards
Custom BigCommerce Theme
Custom component for easy product bundling
Custom Integration with Affirm
Custom Integration with Vimeo
Custom up-sell side cart component

Solution

MAKDigital tackled Long Island Watch's challenges through a complete redesign, aligning the site with the brand. The homepage, enriched with high-quality images and user-centric sections, offers a modern experience. Category and product pages were revamped for cohesiveness.

Responsive design and mobile optimization were prioritized for seamless user transitions. MAKDigital leveraged BigCommerce capabilities, integrating applications like Affirm Payments and Searchspring Search. Custom features, from mega navigation to up-sell side carts, were implemented, resulting in a transformed online presence.

In summary, the collaboration led to a visually appealing, user-friendly site, meeting brand expectations. The success was marked by improved credibility, streamlined processes, and enhanced mobile usability, culminating in a successful migration from Volusion to BigCommerce.