Concept
Facing the challenges of an outdated Volusion platform, IDCards.com sought MAKDigital's expertise to not only migrate their site but also undertake a comprehensive redesign and branding strategy. The goal was to modernize the website and improve user interaction, necessitating custom features like a Featured Product Scroller, Mega Navigation, Responsive Design, Custom Branding, and a Modified Shopping Cart. Additionally, using custom web development, a key challenge addressed was the need for a custom product configurator to simplify the complex process of ordering custom ID cards. The objective was clear: elevate the visual appeal, functionality, and user-friendliness of IDCards.com to enhance customer engagement and increase conversion rates.